FLIRTing with the Crowds

All things social in design, business & technology

Facebook & Amazon: Doing Marketing Right on Social Networks

Just stumbled upon this great example of how to do marketing in social networks like Facebook: Visual Bookshelf lets you collect a virtual collection of books, dvds, games and other bookshelf items you have accrued over the years and display them on your Facebook profile.

The application has all the functionalities you would expect from such [...]

Social Media Brings People Together in Real Life #1

Just back from a refreshing couple of days in Rome where I was attending the Marcus Evans Mobile User Generated Content and Social Networks Forum 2007. The Conference was a nice departure from the average Web 2.0 conference in that it focused solely on mobile aspects of the phenomenon. As a result there were indeed [...]

New Position & Google Flight Simulator

“Ladies and gentlemen, we’re currently approaching Helsinki…”
Back to blogging after the summer. At the start of June I took up a position as a Developement Manager at eChannels, TeliaSonera Finland – a decision that at first surprised many but one that so far has felt very good. We’re a 30 strong department with roughly [...]

  • Who am I?

    My name is Sami Viitamäki and I'm a partner and strategist at TBWA\ in Finland. With many years' experience in marketing, media and the internet as both a practitioner and an academic, from client as well as agency perspective, I currently help organizations to better invest their marketing resources by utilizing the full potential of the social web.
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