FLIRTing with the Crowds

All things social in design, business & technology

How healthy is your community?

Posted on | November 30, 2009 | 1 Comment

With Lithium’s latest paper this question becomes a no-brainer: the health of the community equals

where CHI, the community health index is determined by five prime factors:

  1. Members
  2. Content
  3. Traffic
  4. Interaction
  5. Liveliness

Let us remember though, that social media is a human business, and success in it can never be simplified to one mathematical formula – however tempting that might be.

Category: The Disruption of Marketing
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One Response to “How healthy is your community?”

  1. How healthy is your community? : FLIRTing with the Crowds « Revue de presse participative Archambault.ca
    December 2nd, 2009 @ 9:49 pm

    [...] How healthy is your community? : FLIRTing with the Crowds 2 décembre 2009 mediasocialarch Laisser un commentaire Voir les commentaires How healthy is your community? : FLIRTing with the Crowds [...]

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  • Who am I?

    My name is Sami Viitamäki and I'm a partner and strategist at TBWA\ in Finland. With many years' experience in marketing, media and the internet as both a practitioner and an academic, from client as well as agency perspective, I currently help organizations to better invest their marketing resources by utilizing the full potential of the social web.

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